Capitalist Realism and Fake Fakes

“This is where ‘we’ are now: not Harawayesque cyborgs affirming our ontological hybridity but replicant-puppets (of Capital) dreaming kitsch dreams of being restored to full humanity but “without any Gepettos or Good Fairies on the horizon”.”

~ Mark (k-punk), 2009
Honeymoon in Disneyland

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“Where does that leave us? I’m not sure the solution is to seek out some pre-Inversion authenticity — to red-pill ourselves back to “reality.” What’s gone from the internet, after all, isn’t “truth,” but trust: the sense that the people and things we encounter are what they represent themselves to be. Years of metrics-driven growth, lucrative manipulative systems, and unregulated platform marketplaces, have created an environment where it makes more sense to be fake online — to be disingenuous and cynical, to lie and cheat, to misrepresent and distort — than it does to be real. Fixing that would require cultural and political reform in Silicon Valley and around the world, but it’s our only choice. Otherwise we’ll all end up on the bot internet of fake people, fake clicks, fake sites, and fake computers, where the only real thing is the ads.”

~ Max Read, 2018
How Much of the Internet Is Fake? Turns Out, a Lot of It, Actually.

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“In my writing I got so interested in fakes that I finally came up with the concept of fake fakes. For example, in Disneyland there are fake birds worked by electric motors which emit caws and shrieks as you pass by them. Suppose some night all of us sneaked into the park with real birds and substituted them for the artificial ones. Imagine the horror the Disneyland officials would feel when they discovered the cruel hoax. Real birds! And perhaps someday even real hippos and lions. Consternation. The park being cunningly transmuted from the unreal to the real, by sinister forces. For instance, suppose the Matterhorn turned into a genuine snow-covered mountain? What if the entire place, by a miracle of God’s power and wisdom, was changed, in a moment, in the blink of an eye, into something incorruptible? They would have to close down.

“In Plato’s Timaeus, God does not create the universe, as does the Christian God; He simply finds it one day. It is in a state of total chaos. God sets to work to transform the chaos into order. That idea appeals to me, and I have adapted it to fit my own intellectual needs: What if our universe started out as not quite real, a sort of illusion, as the Hindu religion teaches, and God, out of love and kindness for us, is slowly transmuting it, slowly and secretly, into something real?”

~ Philip K. Dick, 1978
How to Build a Universe That Doesn’t Fall Apart Two Days Later